Tips on Marketing a Recruiting Video



A recruiting video is like an elevator pitch in the world of athletics. You only have a small window of time, so how can you make an impression? For coaches, it is one thing to view a player’s statistics on paper but another to see it in action. Using a professional video to showcase yourself can attract the attention you need to accelerate your athletic career. As high-school recruits, you are trying to get college offers, so the quality of your video is essential.

A great resource for your highlight video is Hudl. This software company will give you the tools you need to prepare, study, edit, and share footage of your games or practices. They also give you the option to send material directly to them. By doing this, you only need  24 hours or less to receive edited content and statistics. Aiding 150,000 teams and roughly 5.5 million users from a multitude of sports, Hudl has the capability and know-how to create a quality product people will want to watch again and again.

If you choose to make a recruiting video on your own, make sure you cover all the bases. Include a title page for your personal information with your name, age, height, school, position, jersey number, etc. The video should be 3-5 minutes in length including 10-15 second clips of you demonstrating your athletic ability. Most importantly, make it clear which player you are in the video and do not forget to include your contact information. If coaches like what they see, they will need your information to initiate a conversation.

Recruiting videos are an excellent way to make a statement without saying a word. Sometimes coaches are not always accessible to you and vice versa, but the Internet is available to everyone. Coaches and their staff have the ability to search for athletes and view their social media content, so when they do, make sure you are prepared to deliver.

 

You May Also Like:

 

 Hudl: A Great Resource for Recruits

 

 Tips on Making a Recruiting Video

 

 Mock Email to College Coaches

 

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